Friday, June 02, 2006

Heineken Meet U There!

Check this out. Heineken's latest commercial takes viewer on a drive through time.

1 June 2006, Kuala Lumpur - Heineken launched its latest cinema commercial today. Titled “Unchanged Perfection”, Movie-goers will also be able to catch it in cinemas nationwide starting today.

The latest Heineken commercial showcases the authenticity and distinctiveness of the Heineken brew that remains unchanged since its inception in 1873. The new commercial tells the story of a young man on his way to pick up a six pack of Heineken beer. Produced originally for the Australian market, the commercial is now being used by other countries around the region such as Taiwan, Singapore and now Malaysia. It’s made in the same sophisticated, irreverent style that has come to be associated with all Heineken commercials.

Heineken commercials have been known to bring a smile and a laugh to its viewers. As Malaysians, we will remember the popular Heineken cinema commercial that featured Brad Pitt braving the hordes of paparazzi to get to his Heineken. Heineken also proved to be more desirable than Jennifer Aniston in the commercial where a fellow supermarket shopper picks Heineken over Aniston.

“Unchanged Perfection” begins with a young man who pops out to pick up a six pack of Heineken. The taxi ride to his regular bar morphs into a surreal drive through time. What happens when he finally gets to the bar? Will he get his Heineken in the end? Watch the Heineken "Unchanged Perfection" commercial to find out.

3 comments:

Anonymous said...

Hope you'll win the Sarawak trip! Cheerios! =)

Peky said...

reminds me of the free ticket i won for last year's Heineken movie..Be Cool...

Jane said...

sa: yeah. delicious food and great beer! they should come in pairs! *slurp*

peky: yea yea. any luck this year?